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JetSet Pilates Signs New Franchise Deals, Eyes 600 Studios
As Pilates booms, the Miami-based JetSet is expanding to locations including New York City, Texas and Australia One of the top wellness trends of 2024, Pilates is rapidly taking over the nation. JetSet Pilates, a Miami-based boutique fitness franchise, is capitalizing, expanding well beyond its home state with studios planned across the U.S. and internationally.… The post JetSet Pilates Signs New Franchise Deals, Eyes 600 Studios appeared first on Athletech News.
Xponential Adds Blueshift Nutrition Drinks Across Boutique Fitness Brands
Blueshift products will be available at Xponential Fitness brands including Club Pilates, BFT, StretchLab and more Blueshift Nutrition, which offers a full line of nutritional supplements delivered in drink form, is extending its outreach, agreeing to a deal to place its products across Xponential Fitness’ family of nine boutique fitness brands. This includes Club Pilates,… The post Xponential Adds Blueshift Nutrition Drinks Across Boutique Fitness Brands appeared first on Athletech News.
Janelle Trujillo Empowers Executives To Put Their Health First
Trujillo’s executive coaching business was spurred by a personal insight: for leaders to truly excel, a foundation of robust health is non-negotiable In the contemporary business landscape, characterized by its relentless pace and technological saturation, the well-being of executives often takes a backseat to the pursuit of success. This imbalance, highlighted in a Deloitte study… The post Janelle Trujillo Empowers Executives To Put Their Health First appeared first on Athletech News.
Continuous Glucose Monitors Emerge as Next-Gen Wearable
The stage has been set for CGMs and metabolic health apps to potentially replace fitness trackers as the leading wearable The U.S. Food and Drug Administration has cleared the Dexcom Stelo Glucose Biosensor System, the first over-the-counter continuous glucose monitor (CGM), as awareness of metabolic health continues to gain steam. The system will become available… The post Continuous Glucose Monitors Emerge as Next-Gen Wearable appeared first on Athletech News.
VR Fitness App Litesport Eyes Healthcare, AI Body-Tracking
Jeff Morin, CEO of Litesport, shares what’s next for the VR fitness company, including participation in a Parkinson’s research trial Litesport, formally Liteboxer, has upended the at-home, virtual reality fitness landscape, casting real trainers into users’ personal spaces to deliver strength, total body and boxing workouts — and things are just heating up, with the… The post VR Fitness App Litesport Eyes Healthcare, AI Body-Tracking appeared first on Athletech News.
Cristiano Ronaldo Launches Wellness App, Rivaling Chris Hemsworth’s Centr
Celebrities and athletes are flocking to the wellness space. CR7’s new platform, Erakulis, offers fitness, nutrition and mental health advice The fitness and wellness app space has gained another notable name, with Portuguese soccer star Cristiano Ronaldo soon launching Erakulis, an all-in-one wellness app inspired by the five-time Ballon d’Or winner’s habits and routines across… The post Cristiano Ronaldo Launches Wellness App, Rivaling Chris Hemsworth’s Centr appeared first on Athletech News.
Nicole Dunn, Founder of Top Health & Wellness PR Firm, Wants a Better Future for Women
After a 14-year career in TV, Dunn pivoted and founded Dunn Pellier Media, growing it into one of the top PR firms in fitness In the public relations space, some are built with a natural passion or skill-set for the work, much like you’d say someone is a natural “go-getter” or “people person.” Nicole Dunn,… The post Nicole Dunn, Founder of Top Health & Wellness PR Firm, Wants a Better Future for Women appeared first on Athletech News.
Fitness Wearables, AI Linked to Reduced Employee Wellness
Frequent engagement with fitness trackers, smartwatches and AI negatively correlated with quality of life among U.K. workers, a survey found Newer and more advanced technology such as fitness wearables, artificial intelligence software and robotics is reducing employee well-being, according to a new briefing paper from the Institute for the Future of Work (IFOW). The preliminary… The post Fitness Wearables, AI Linked to Reduced Employee Wellness appeared first on Athletech News.
The Gym Group Eyes Expansion as UK Fitness Market Heats Up
Similar to the States, the United Kingdom is experiencing a post-pandemic fitness boom, with low-price gyms seeing the biggest surge Value gyms may be a hit in the U.S. and Canada, but demand is also increasing across the pond. The Gym Group, a high-value, low-price (HVLP) gym operator in the U.K., just reported solid revenue… The post The Gym Group Eyes Expansion as UK Fitness Market Heats Up appeared first on Athletech News.
These Fitness Products Made Waves at IHRSA 2024
ATN breaks down some of the best innovations from leading fitness brands across strength training, cardio and fit tech at IHRSA 2024 Leading fitness equipment and technology brands brought their best to IHRSA 2024, the annual convention and trade show put on by IHRSA, now known as the Health & Fitness Association. Athletech News breaks… The post These Fitness Products Made Waves at IHRSA 2024 appeared first on Athletech News.
Trainer Talks: Rick Richey on Education & Entrepreneurship
Rick Richey shares his innovative approach to the business of personal training and gives his thoughts on the rise of online fitness With a career that spans over two decades, Rick Richey has donned multiple hats as a certified personal trainer, massage therapist, educator and entrepreneur. His commitment to fitness education and personal training is… The post Trainer Talks: Rick Richey on Education & Entrepreneurship appeared first on Athletech News.
The 3 Keys to Starting Your Fitness Franchise
A veteran franchisee shares the most important milestones for opening a fitness franchise You’re in the process of finalizing your fitness franchise deal. Congratulations. Now it’s time for the real work to begin. The period between signing your franchise agreement and opening day is critical to the success of your gym. And, it’s also often… The post The 3 Keys to Starting Your Fitness Franchise appeared first on Athletech News.
F45 Plans Ski & Snowboard Workouts, Partners With Ikon Pass
Snow-sport enthusiasts can enjoy a two-week trial at F45 for $14 and can expect athletic programming slated to launch in the coming months F45 Training has been on an upswing as Tom Dowd nears his first anniversary as CEO of the functional fitness franchise, which just announced itself as the exclusive fitness provider for Ikon… The post F45 Plans Ski & Snowboard Workouts, Partners With Ikon Pass appeared first on Athletech News.
Gympass Embraces Sleep as Pillar of Corporate Wellness
The corporate wellness giant partnered with Rise Science and SleepScore to help employees optimize their time based on circadian rhythms With a vast network of 50,000-plus gyms, studios, classes, personal trainers, and wellness coaches, Gympass isn’t neglecting the importance of sleep. The leading corporate wellness provider is emphasizing the sleep-health connection, expanding its sleep category with… The post Gympass Embraces Sleep as Pillar of Corporate Wellness appeared first on Athletech News.
Freemotion Continues Global Expansion Efforts
iFIT’s commercial equipment branch continues to build out its executive team, this time adding a key international piece Freemotion Fitness, iFIT’s commercial equipment branch, is bolstering its executive team again. The company has hired Renaud Grout as its new senior vice president of international sales. In the role, Grout will oversee all areas outside of… The post Freemotion Continues Global Expansion Efforts appeared first on Athletech News.
TRX Deepens Commitment to Navy SEAL Foundation
The functional fitness equipment brand will support the non-profit org through donations and exclusive offerings TRX Training announced a new partnership with the Navy SEAL Foundation, a non-profit organization dedicated to providing vital support to the Naval Special Warfare (NSW) community and their families. In 2023, TRX initiated a $2 million gear donation to the… The post TRX Deepens Commitment to Navy SEAL Foundation appeared first on Athletech News.
Club Pilates Hits 1,000 Studios as Modality Booms
Xponential’s most successful brand continues to expand, with many additional studios in the pipeline Club Pilates, the wildly successful Xponential Fitness-owned brand, has hit a new record with the opening of its 1,000th location, in Portland, Oregon, underscoring Pilates’ position as one of the most in-demand fitness modalities. On Xponential’s recent earnings call with investors,… The post Club Pilates Hits 1,000 Studios as Modality Booms appeared first on Athletech News.
Versatility Makes Power Plate a Top Choice Among Female Gym & Studio Operators
Power Plate has become a hit in female-owned fitness studios of all types, thanks to its versatility, effectiveness and ease of use Power Plate, the world’s leader in vibration technology, knows a thing or two about “versatility.” The brand’s iconic whole body vibration platforms are widely known for their wide range of benefits, regardless if… The post Versatility Makes Power Plate a Top Choice Among Female Gym & Studio Operators appeared first on Athletech News.
Product of the Week: Dagne Dover Bags Can Go From Office to Gym
The New York City brand is known for its high-quality, highly functional bags. But can they hold up as daily gym and work bags? All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission Dagne Dover was founded… The post Product of the Week: Dagne Dover Bags Can Go From Office to Gym appeared first on Athletech News.
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