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  • Axios Austin

    James Beard Awards reach for diversity in Austin

    By Bob GeeAsher Price,

    2024-06-10
    https://img.particlenews.com/image.php?url=2dIaC0_0tmNVimI00

    Many of Austin's most celebrated chefs these days are much more likely to reflect the city's diversity than even a few years ago.

    Why it matters: Recognizing talent in the restaurant industry, the James Beard Foundation Awards — to be bestowed Monday — in many ways define for the general public who counts as an elite chef.


    Zoom in: Austin's Beard nominees before 2019 were virtually all white, with exceptions like Paul Qui and Rene Ortiz of La Condesa.

    Yes but: Those chefs didn't make the final cut this year.

    • Tracy Malechek-Ezekiel, chef and co-owner of Birdie's, is the sole Austin chef left standing , a finalist in the best Texas chef category.
    • The women-owned Barbs B Q of Lockhart is one of 10 finalists in the Best New Restaurant category.

    Between the lines: Austin has long been home to diverse chefs.

    • The city is also becoming a magnet for chefs with unique points of view, like Mashama Bailey, a two-time James Beard winner from Savannah, Georgia, who opened two restaurants in downtown Austin a couple of years ago, and less well-known ones, such as Eva Bundi of The Kibanda .

    What they're saying: "The shift you are seeing is likely a result of the changes we made to the awards in 2020 and 2021," Beard Foundation spokesperson Katherine Gray tells Axios.

    • Changes included increasing the diversity of the awards voters — "since American food culture is vast and diverse," Gray said.
    • The mission of the awards was updated to include "recognizing those who demonstrate a commitment to racial and gender equity, community, sustainability, and a culture where all can thrive," Gray said.

    Zoom out: "There's been a major shift in who are the noted celebrated chefs in Austin," Brandon Watson, who served from 2014 through 2019 as a food editor first at the Austin Chronicle and then at CultureMap Austin, tells Axios.

    • "When I first started, it was the peak of the farm-to-table movement in food. Certainly people of color were involved in that, but at that time in Austin it was largely a white movement in food," said Watson, who now works at the Texas Fine and Wine Alliance, a nonprofit whose mission is to foster awareness and innovation in the Texas culinary community. (He wasn't specifically representing the alliance in his conversation with Axios.)

    The bottom line: Recognition from the Beard Foundation, doled out in its long-lists of nominees and ultimately award winners, "can really increase business," Watson says, "as can media attention, and they often go hand in hand."

    • "That's especially true in Austin, where dining out is kind of a sport these days, with so many new openings," Watson says. "So being able to rise above that rabble is very important."

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