New Big 12 Conference football attendance leaders following SEC exits

Texas and Oklahoma were a magical 1-2 punch that pumped up the attendance numbers of the Big 12 Conference even in the leanest of years.

Now, with those two schools playing in the SEC for the first time in 2024, Big 12 football attendance will be defined more by quantity than anything else with 16 teams — and the schools leading the way might surprise some.

According to D1 Ticker’s 2023 FBS attendance trends, BYU is now the Big 12’s largest draw with an average of 61,944 fans attending home games at LaVell Edwards Stadium in Provo, Utah. BYU is followed by Big 12 mainstays Iowa State (60,384), Texas Tech (54,491) and Oklahoma State (53,891), with Pac-12 refugee Colorado (53,180) rounding out the top five.

The two worst teams in the Big 12 in terms of attendance were Cincinnati (38,193) and Houston (36,020).