![https://img.particlenews.com/image.php?url=19tm4h_0rERzwxa00](https://img.particlenews.com/image.php?type=thumbnail_580x000&url=19tm4h_0rERzwxa00)
A development of luxury townhome-style apartments in the works since September 2022 has begun seeking tenants.
Developed by Park Grove Realty, Genesee Pointe is near the intersection of East River and Scottsville-West Henrietta roads.
Currently, 35 units are available for lease. When construction wraps up in the spring, the complex will have 110 apartments spread across 11 buildings.
There are six floorplans of one-, two-, and three-bedroom units ranging in size from 820 to 1,300 square feet.
Each apartment has a garage and private entry, stainless steel appliances, in-unit washers and dryers and walk-in closets.
Rents are $1,800 to $2,975 a month. That is in line with similar developments in town, such as Fairview at Town Center Apartments off Calkins Road, where one- to three-bedroom townhome-style units measuring 809 to 1,431 square feet go for $1,650 to $3,000.
Like other luxury rental options, Genesee Pointe offers amenities, including an outdoor pool and an adjacent clubhouse with a fitness center, pet spa and community room with a kitchen.
It also has a private walking trail, and residents can use the Riverton Community Association’s three outdoor pools, bike paths, playgrounds and basketball, tennis and pickleball courts.
This is Park Grove Realty’s second collaboration with DGA Builders. Its first, East Pointe Apartments in Ithaca, was completed in 2018.
Henrietta Supervisor Stephen Schultz said the town has a lot of housing units coming online. Around 1,000 residences of all kinds — from apartments to single-family homes — are under construction.
Henrietta’s original housing boom began during the 1960s. Simple ranch-, Cape Cod- and colonial-style homes were a draw for working- and middle-class buyers.
Now, said Schultz, “We have a greater range of economic diversity. We still have a lot of the working-class and the middle-class, but we also have a greater number of people at the lower end and the higher end of the economic spectrum, so developers are doing a mix.”
And they still have the space to do it, unlike in Irondequoit and Brighton, which are fully built.
However, because Henrietta residents often cite the suburb's open space and agricultural heritage as pluses, officials have taken steps to preserve it.
“I don’t want to see us become an Irondequoit, where we’re fully developed,” Schultz said.
Reporter Marcia Greenwood covers general assignments. Send story tips to mgreenwo@rocheste.gannett.com. Follow her on Twitter @MarciaGreenwood.
Comments / 0