In an era where corporate social responsibility is increasingly scrutinized, a recent survey from CivicScience sheds light on how individuals in three metro areas feel about the importance of companies taking a stance on political, social, or environmental issues.
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US Climate Crisis –Cities That Will Set Record Temperatures
New York
When asked, “How important is it to you that a company takes a stance
on a political, social, or environmental issue?” approximately one in
two respondents, or 49%, consider it “very important” or “somewhat
important” for companies to do so. Among those who considered it “Very important” for companies to take
a stance, the gender split was nearly even, with 48% identifying as male
and 52% as female. Interestingly, 38% stated that it is “not at all important” for companies
to take a stance on such issues. Additionally, 12% of respondents were unsure about the importance of
activism by companies.
Los Angeles
Like New York, approximately half of Los Angeles respondents consider
it “very important” or “somewhat important” for companies to engage in political, social, or environmental advocacy.
When examining the data through the lens of gender, interesting patterns emerge. Among those who consider it “Very important” for
companies to take a stance, 58% are female, while 42% are male. This suggests that women in Los Angeles are more likely to prioritize
corporate responsibility in their purchasing decisions.
Forty-six percent stated that it is “Not at all important” for companies
to take a stance on such issues.
A small fraction, 5%, expressed uncertainty, selecting “I’m not sure.”
Pittsburgh
Most Pittsburgh respondents do not prioritize corporate activism when
making purchasing decisions. Sixty-five percent indicated that it was
“not at all important.” Conversely, 30% of respondents felt that it was “Very important” or
“Somewhat important” for companies to take a stance on such issues.
Among those who deemed it “Very important” for companies to take a
stance, 55% were female and 45% were male. This indicates a slight
female majority in valuing corporate social responsibility.
Interestingly, 5% of respondents were unsure about the importance of
corporate stances on political, social, or environmental issues.
The Winners and Losers
Overall, Pittsburgh residents appear to care very little about a company’s
social responsibility practices. New York and Los Angeles residents
place equal importance on corporate activism. As corporations embark
on social or environmental campaigns, these findings are key to success within various markets.
Climate Crisis 24/7 used generative AI technology to help produce this article, which a human editor at Climate Crisis 24/7 edited. Climate Crisis 24/7 is dedicated to accuracy and transparency; any article that uses AI will be noted.
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