#Reopening together

NewsBreak’s #reopening creator content campaign

(NewsBreak)

A lot of our favorite activities have been on pause for over a year due to the COVID-19 pandemic, but as more and more people get vaccinated, our world and the activities we love are #reopening. We want to celebrate the joy, connection and excitement that comes with seeing loved ones again for the first time, returning to movie theaters, eating at your favorite restaurant or attending a sporting event. Sure, things might be a little different than before, but there’s so much to celebrate right now and we want to learn more about how your community is safely #reopening.

NewsBreak is launching a #Reopening creator content campaign to help our users navigate their own cities and towns this summer. Our goal is to provide content that connects local communities and improves everyone's quality of life.

We want to encourage you to create original pieces with interviews from business owners, employees, locals and more in your town. What is it that people are feeling, but also what do they need to know? If you’re creating content about a local business that just reopened, what looks different, how does the owner feel about reopening, what do customers need to know before they step through the door for the first time again? These are just some examples of questions you could be thinking about when you share #reopening stories. You can also reference our interview tips that creators have shared to help you get started!

Content campaign requirements*:

• You must be an approved NewsBreak Creator (you can sign up to be a creator if you aren’t one already)
• You must publish a U.S. local story on NewsBreak related to reopenings in your area
• Each article must include the hashtag #Reopening at the end of the piece, and videos must include the hashtag in the video description (content published without the hashtag will not be eligible for selection)
• Content must be original and must be published first on NewsBreak
• Simply adding the hashtag and republishing content that you’ve previously posted on our platform will be disqualified
• All stories must be submitted to NewsBreak by 10 a.m. PT Friday, June 25
• Content must follow Creator’s Content Policy and Requirements

Four winners will be announced by June 30. Winners will receive gift cards** that can be used at local businesses or local experience. The selection and prizes will be:

1. Editor’s pick for best story: The first place prize winner will receive $400 to support local businesses.
2. Best interview: The story the editorial team selects as including the best original interview will receive $200 to support local businesses.
3. Most shared: The most shared story will receive $100 to support local businesses.
4. Most liked: The most liked selection will receive $50 to support local businesses.

Each selected story will be promoted on our platform to your local audience and to all our followers through our social media accounts. Creators are also welcome to enter more than once (with different stories of course, you may not post the same story twice or republish stories you have already published).

#Reopening

*You must further comply with our Terms of Use, Privacy Policy, and NewsBreak Creator Content Requirements, to the extent that those requirements have not been altered by the Campaign requirements. Winners must be located in the U.S.

**Prizes will be paid through a Visa gift card. While we cannot limit your use of your gift card, we expect you to honor your use of the card.

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