USA TODAY Sports Media Group

Discover becomes first title sponsor of Big Ten Championship Game

By Dylan Callaghan-Croley,

4 hours ago

On Monday morning, the Big Ten Conference announced that the conference and Discover have renewed a multi-year deal that will keep Discover as the “Official Credit Card of the Big Ten Conference.”

In addition to being the official credit card, Discover has also become the first-ever title sponsor of the Big Ten Football Championship Game. The credit card previously served as the presenting sponsor since 2017.

“Discover will also receive on-air assets with each of the conference’s media partners, in addition to a significant presence at the game itself including on-field and in-venue logos, as well as signage and on-site consumer activations at the event’s Fan Fest and within Lucas Oil Stadium,” a press release from the conference said on Monday .

The 2024 edition of the Discover Big Ten College Football Championship Game will be held on December 7 at Lucas Oil Stadium. Kickoff will be at 7:00 p.m. CT. The game will be televised nationally on CBS.

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