Sarah Ferguson Stuns in Moody Butterfly Gown (& It’s Not Her First Time Donning the Elegant Style)

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This summer, Sarah Ferguson has been dishing out non-stop style inspo, whether she’s popping up in Cannes or wearing the most universally flattering color of all time (mint!) to grace the cover of HELLO! . That’s why we were thrilled to see her stun yet again, this time on the red carpet in a past-season floor-length floral and butterfly style from Alice + Olivia ( snag a similar look here from Tuckernuck , $298). Even more fun, it’s not the first time she’s worn it.

Yes, the floral number was first pictured publicly on the Duchess of York back when she was promoting her brand-new podcast , Tea Talks , which debuted last year. The Duchess of York busted it out once again in Gothenburg, Sweden this week to hand out an award to another York, ahem, Kristin Davis, who plays Charlotte York on And Just Like That (and previously, Sex and the City ).

The Perfect World Foundation award honors outspoken advocates for animal rights and biodiversity. Davis was recognized as the 2023 “conservationist of the year” for her efforts on behalf of this cause. Fergie—who happens to be a very vocal advocate of the natural world, much like King Charles and other members of the royal family—is a long-time ambassador for the cause.

Back to the dress: Not only was it on-brand for the occasion (florals! butterflies! nature!), moody florals are a reliable fall classic, according to PureWow’s fashion editor, Abby Hepworth . Fergie’s style feels romantic and dreamy, but more importantly, fall-ready. (Can’t you picture wearing something similar paired with a leather jacket or cute trench?)

As we mentioned, the Alice + Olivia option is sold out, but we pulled a few similar options below to help you mirror her look.

1. Tuckernuck Baroque Floral Irina Dress

Tuckernuck

Floor-length and equally moody.

2. Boden Gemma Smocked Midi Dress

Boden

This style—with its smocked detailing—is more casual, but offers a similar vibe.

3. Alice + Olivia Bertha Mini Shirt Dress

Alice + Olivia

The pattern is so similar—minus the butterflies—and we love the shorter length.

Separately, can we talk about how great a Fergie cameo on the new season of And Just Like That would be? We know it’s not the same as Bridgerton , but fingers crossed it was at least discussed.

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