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  • Sourcing Journal

    Mills Update: Japan Producers on What’s Driving Demand and Denim Developments

    By Carved in Blue,

    1 day ago
    https://img.particlenews.com/image.php?url=3BmHPM_0vKXiG9B00

    Over the past few years, the denim industry has had ups and downs as consumer and market demand ebbs and flows.

    With the first half of the year in the rearview, Carved in Blue is checking in with denim mills to get their take on how 2024 is shaping up. Are sales rising or falling? What is driving demand? Which trends are taking off? And how are they addressing market needs? Read on to hear insights from Kaihara and Shinohara.

    Read more on Carved in Blue .


    This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.tencel.com .

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