Travis Kelce and brother Jason handed $4 million-plus offers as big brands look to take advantage of Taylor Swift effect

THE Kelce brothers are becoming targets for mega deals after attending the Cannes Lions International Festival of Creativity.

Travis and Jason spent their time in Europe not only to enjoy the Eras Tour, but also to work on expanding their brand.

The Kelce brothers were invited to the Cannes Lions International Festival of Creativity, where many advertising and branding experts meet up for awards and business deals.

Jason and Travis were invited to many events, including one where they talked about the success of their New Heights podcast, something that made a great impression on listeners.

While at the festival, the brothers found multiple new opportunities to leverage internationally.

A person close to Jason and Travis' entourage shared how important the festival was to the brothers for brand opportunities.

"That was something that was in the conversation for many weeks, and it was marked and highlighted in their schedule as it’s the place to be to network, to speak and to make business with people, companies, brands and experts that have influences all over the world, and in markets that are still be to discovered, prospected by both brothers in the media and business side," the source told The U.S. Sun.

"They were very excited to go there, as they didn’t know what to really expect for this trip in Cannes, and to be clear, it was above their expectations, and they were surprised that so many people knew about them, and are interested in their projects and would like to work with them.

"They had meetings, and tons of contacts and people, companies that would like to work with them, and some numbers were put on the table, from Asian companies who targets Travis to be a brand ambassador, for amounts of around $1.5 to $2 million a year, to some brands and companies that would like to work with both brothers to try to get into the American market."

The source revealed that many international companies view the Kelce brothers as a way to break into the American market.

"Everyone wants to make business in America, and the Kelce’s are seen as top targets as brand ambassadors to help some international brands that want to get into the US market and they received four, five offers from companies from United Arab Emirates, Singapore, The Philippines and also Australia too," the source continued.

"Travis is seen as someone very sporty, being the nice and lovely boyfriend of Taylor, and he has a fantastic fanbase internationally now since he is in relationship with Taylor.

"Jason is known as the brother, the nice brother, the dynamic duo and the bro that everyone would love to have!"

The source shared that the Kelce brothers' value is at an all-time high, partially thanks to the impact of Taylor Swift, and they are working to capitalize on that momentum in their business ventures.

"Their value at international level is skyrocketing, and they want to develop many projects worldwide, and expand their image, and their business with people from all over the world," the source said.

"The world is theirs, and they are really excited for the months and years to come."

Travis Kelce the actor

NFL star Travis Kelce has apparently landed his first major acting role.

The Kansas City Chiefs tight end plans to become a "heavyweight" figure in music and entertainment.

Kelce has seen his star power rise after going public with his girlfriend Taylor Swift last summer.

The 34-year-old has now been cast in the new horror series Grotesquerie.

Directed by American Horror Story creator Ryan Murphy, the drama is set to land on FX this fall.

Kelce will appear in the show alongside Niecy Nash-Betts, Courtney B. Vance, and Lesley Manville.

On Tuesday, Nash-Betts appeared to confirm Kelce's involvement with a surprise Instagram reveal.

"This is what happens when WINNERS link up" she captioned a clip featuring Kelce in a backstage dressing room.

The Kelce brothers already have quite a portfolio of businesses that they own and invest in.

They recently became majority investors in Garage Beer, a domestic producer of lagers.

Travis is an investor in energy drink brand Accelerator, and consistently stars in advertisements for them alongside other athletes.

He also stars in advertisements for Lowes hardware stores, and is working on investing in some Caribbean resorts.

Jason does some advertising as well, being a face of Ole Smoky, a Tennessee moonshine company.

He is also getting ready to star on Monday Night Football, a retirement venture that will keep him close to the NFL.