Lewis is making his triumphant return with a gaggle of new friends, Target also announced, including an equally extra tall pal and options for people decorating in smaller spaces.
Excited to get your hands on the newest Halloween decor? Here a look at Target's new offerings for 2024 and when you can get them.
Lewis' impressive height is complemented by his spooky, light-up pumpkin head and jack-o'-lantern smile. Dressed in tattered robes, Lewis entertains not only by illuminating but also via his signature sassy phrases that originally captured the adoration of fans.
You may be familiar with one of his most famous: “I am nota jack-o'-lantern. My name is Lewis.” 2024 Lewis has big shoes to fill - those of 2023 Lewis, who amassed an impressive 34 million views on the #MyNameIsLewis hashtag on TikTok. Luckily, he has new friends to help (more on that below).
How to get it: Lewis is currently available online only for $180. You can also get free shipping if you're a Target Circle 360 member , pay with a Target Circle card or simply spend more than $35 using any payment method. Lewis will be available for purchase in stores starting in late August.
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Bruce the Skeleton Ghoul
The 8-foot tall 'Bruce the Skeleton Ghoul' comes with six sassy sayings of his own. Courtesy Target
Bruce the Skeleton Ghoul is a fellow front lawn giant, also standing at 8 feet like his buddy Lewis.
Bruce is making his debut this year with six not-so-spooky but certainly catchy phrases of his own. Adorned in a hooded black robe, he gives off the creepy reaper vibe whether lit up or not, though when turned on he glows an eerie lime green from his exposed ribcage, empty eye sockets and hands.
Dying to hear one of his snappy lines? Here's a taste of one, “Why does everyone think I’m grim? I’m living my best afterlife, baby! Wuohahahaaaa!" Seems he shares a sense of humor with his ghoulish pumpkin pal.
How to get it: Bruce is currently available online only for $180. He will be available for purchase in stores starting in late August.
Little Lewis
'Little Lewis' is a smaller, more tight-space friendly version of the beloved Lewis. Courtesy Target
Wishing you could get it on the Lewis hype but worried you'll have no place to put him? Little Lewis and Baby Lewis are options for apartment dwellers and small space decorators.
Measuring 65 inches tall, Little Lewis brings the same sayings as his bigger counterpart to smaller spaces. Sporting the same toothy grin and quippy voice lines, Little Lewis' pumpkin head also lights up and his long, creepy orange fingers beckon you from the sleeves of his gauzy robe.
This Lewis comes with a hanging loop, meaning he can "hang out" either inside or in an outdoor area with a bit of shelter, like a porch.
There is also an even smaller, cuter and more affordable version of Lewis called Baby Lewis. This little guy is only 30 inches tall and, like his larger counterparts, has a light-up jack-o'-lantern smile. Dressed in a black and orange flowing robe, he also comes with a hanging cord for easy decorating.
Both will be available for purchase in stores starting in late August.
Pumpkin Iron Lewcy
The 'Pumpkin Iron Lewcy' is an '80s aerobic ghoul with some retro voice lines. Courtesy Target
Feeling nostalgic for the aerobics classes of times past? The 1980s-themed Pumpkin Iron Lewcy ghoul is an oddly specific, but perfectly on-theme decoration for your Halloween.
Standing 40 inches tall, Lewcy also comes with a hanging hook, making her suitable for an indoor or outdoor post. Her pumpkin half-head is adorned with a classic purple-striped sweatband to match the purple dumbells in her hands.
Her off-the-shoulder, raw hem pink top is adorned with the words "Pumpkin Iron" as her outfit is finished with matching pink bottoms. Lewcy's jack-o-lantern face glows and her head swivels side to side. She also speaks her own catchphrases like, "Let that ghoulish energy flow!”
How to get it: Lewcy sells online for $20. If sold out, Halloween hopefuls can sign up to be notified when she's back in stock. She will be available in stores starting in late August.
Pumpkin Rocker Billy
The 'Rocker Billy Servo Singing Skeleton' sings and plays guitar. Courtesy Target
Pumpkin Rocker Billy is rock'n'rolling onto the scene this year with a rockstar style and guitar in hand.
The 70-inch tall orange skeleton comes ready to rock with a vibrant green electric guitar topped with a bat figurine. Sporting purple and black striped pants and a matching unbuttoned vest, Billy also has a pumpkin head sporting a carved-out smile and a star painted around his eyes.
Billy's features include not only a glowing head, but his torso, arms and head also move, allowing him to play a riff and sing for anyone who triggers his motion and sound sensors.
How to get it: Rocker Billy is currently available online only for $150. He will be available in stores starting in late August.
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