Famous College Football Commercial Takes Obvious Shot At Michigan

September is on the horizon, Week 0 is here, and a new installment of Dr. Pepper's "Fansville" commercial has dropped. It's officially college football season, folks.

The "Fansville" ad campaign has been a fixture of commercial breaks during college football games for the past several seasons, hilariously riffing on CFB's major storylines while trying to stuff soda down everyone's throats.

Just ahead of the start of the 2024 season, Dr. Pepper has released their first commercial for the year, including references to conference realignment, College Football Playoff expansion, and a certain scandal that dominated headlines in 2023.

In a montage showing some of the recent changes in college football, one clip showed the sheriff warning a worried Fansville townie that the 12-team CFP has arrived, and then next, a woman complained about having her signs stolen.

The sign-stealing crack is a pretty blatant shot at the Michigan Wolverines after they spent most of their national-title-winning season embroiled in sign-stealing silliness. And they are still dealing with a hot mess when it comes to the NCAA due to those violations.

With Jim Harbaugh long gone and Michigan moved on to its next chapter, the Wolverines are hoping to leave the Connor Stalions business in the past. But then there's the Dr. Pepper commercial to remind everyone about 2023's most bizarre storyline.