USC Football News: Zachariah and Zion Branch Secure Historic Jordan Brand NIL Deal

USC football players Zachariah and Zion Branch have made headlines as the first college football athletes to sign a Name, Image, and Likeness (NIL) deal with Jordan Brand. This partnership marks a significant milestone in college sports marketing.

The Branch brothers, who are both entering their sophomore year with the Trojans, will join an impressive lineup of Jordan Brand endorsers, including NFL stars Dak Prescott, Deebo Samuel, and Jalen Hurts.

Zachariah, a wide receiver standing at 5-foot-10 and weighing 175 pounds, had a standout freshman season, finishing with 320 receiving yards, 31 catches, and two touchdowns. His brother Zion, a 6-foot-2, 210-pound safety, faced challenges last season due to an injury that limited his playing time.

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USC is set to kick off the 2024 college football season on September 1 against LSU, and the Branch brothers will be looking to make an impact both on the field and in their new roles as brand ambassadors.