United launching ‘Aisles of Smiles’ to help fight muscular dystrophy

LUBBOCK, Texas (KAMR/KCIT) — Starting Monday through Sept. 22, United locations in Texas and New Mexico will begin raising funds and spreading awareness aiming to benefit the Muscular Dystrophy Association.

The annual MDA Aisles of Smiles campaign will bring awareness about muscular dystrophy, ALS and related neuromuscular diseases during the month, according to officials.

United officials note that customers can donate any dollar amount at the register, where all proceeds will directly benefit the MDA.

Officials said customers will also have the opportunity to purchase qualifying products, and a portion of the sales will support MDA’s research on treatments and cures for muscular dystrophy. Qualifying products are marked with Aisles of Smiles tags across United Family stores.

“This is such a cool opportunity for us and our guests to help support MDA’s research all by

purchasing the things we use every day or by donating at the register,” said Chris James,

COO of The United Family. “The Aisles of Smiles campaign makes a profound impact on so

many people. We hope our guests will be on the lookout for the special tags around the

stores as they shop.”

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